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William "Bill" Ward

William "Bill" Ward, a bronc rider, is immortalized in the Professional Rodeo Cowboy Association logo. A photographer, DeVere Helfrich, in 1956 captured the image of Ward atop the saddlebronc horse, Sea Lion in San Angelo. The Silhouette now appears on all official and promotional material for the PRCA. 


Ward was inducted in 2001 to the National Rodeo Hall of Fame. To learn more about his career and legacy follow the link,

Bill Ward on Sea Lion “RCA Emblem” (used for RCA Emblem). DeVere Helfrich, 1956, safety film negative. DeVere Helfrich Rodeo Photographs, Dickinson Research Center, National Cowboy & Western Heritage Museum. 81.023.11042.

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